Services · Local Services Ads

Above the ads. Pay only for real leads.

LSAs are the phone-call-driven and message ads that appear at the top of Google in packs of 2-10 listings. We manage everything from set-up to review generation, ensuring your firm shows up in front of the right people and only paying for real leads.

Overview

Appear at the very top of Google with the Google Screened badge, and only pay when a real lead contacts you.

Local Services Ads by Google are an ad format designed to help potential clients connect with local attorneys on Google Search for specific areas of law. With ADSQUIRE's assistance, your ads display to customers in your service areas, and you pay only when a lead calls or messages you from a local service ad.

Local Services Ads sit above traditional sponsored search results. Think of them as half ad, half directory, running on a separate platform from Google Ads, with a lot of important detail involved in getting them set up for the best results.

Mobile phone showing Google Local Services Ads
Google Local Services Ads LSA For Lawyers
Benefits

Running Local Services Ads with ADSQUIRE

  • Get seen at the top of Google LSA listings appear above traditional sponsored search ads, in packs of 2-10.
  • Reach clients ready to book Connect with potential clients searching for lawyers in your vertical who are most likely to book.
  • Respond from anywhere Use the mobile app to communicate with customers at any time.
  • Build trust with Google Screened The Google Screened badge on your profile signals that your firm has been vetted.
  • Pay only for relevant leads You pay only for leads related to your business and the services you offer.
  • Customers choose you You only hear from customers who specifically selected your profile out of all the rest.
How It Works

From profile set-up to booked calls

  1. We build your profile

    ADSQUIRE collects information about your firm, hours of operation, the areas you want to service, and the areas of law in which you practice. This generates your business profile.

  2. You appear at the top of search

    Your profile can show at the top of Google Search results when potential clients search for the services you offer in your chosen service area.

  3. Clients call or message you

    Potential clients click your ad to either call you or send a message request, straight from the listing.

  4. You only pay for results

    You are charged when someone contacts you directly from a local service ad. Clicks on your profile are not charged.

Why it works

You only pay for actual leads, not clicks, and your firm appears above traditional sponsored search ads, with a trust badge attached.

FAQs

Find answers to commonly asked questions about our services and digital advertising strategies

LSA runs on a separate platform, charges per lead rather than per click, and sits above the standard sponsored results. Most firms run both.

Yes. We manage everything from set-up through review generation, because review volume and rating directly affect LSA ranking.

Yes, leads outside your practice areas or service area can be disputed, and we manage that process for you.

Client Success

The results speak before we do

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