Contact us
  • Required Prerequisites
    • Google Ads MCC Account
    • Google Ads Sub-Client Account

Background: We first noticed a change about two months ago when suddenly Google removed the do not auto apply suggestions setting in account settings within Google ads.

Then just yesterday when reading through updated Google Rulebook which is now all about automation we noticed another subtle change with enormous implications. Google has changed another recommendation that is now housed under the ads tab. This change is that ad suggestions will auto apply after 14 days!!!

If you have a single account you cannot turn this off and are from here on out at the mercy of Google and whatever they want to change to your ad creatives. If you have an MCC you can follow the steps below to turn off Auto applied ad suggestions.

If you are running Google Ads, the setting under the account settings, “Auto-applied ad suggestions in 14-days” went missing about a month ago. Here is how to turn it off…

Second, Select The Account And Click The “Edit” Button…

Last Steps, Select; (#1) “Don’t Automatically Apply Ad Suggestions”

(#2) Select The Reason, “Why”

Related Articles:

Google Tests Importing Social Media Assets Into Ad Campaigns – What It Means for Legal Marketing

Google is running a new experiment that prompts advertisers to import social media assets like Twitter/X videos directly into Google Ads campaigns.

Seeing More ‘Urgent’ Emails from Google Reps? You’re Not Alone.

Recently, we’ve seen a noticeable increase in this type of fear-based language being sent to advertisers at scale.

Google Ads, LSAs, ChatGPT & The AI-Driven Search Shift: What Law Firms Need to Know This Month

Over the past several weeks, we've seen major changes across Local Services Ads, Performance Max, AI Max, YouTube, and Google Ads itself, while ChatGPT continues building out an increasingly sophisticated advertising platform of its own.

When you hire
ADSQUIRE

You get the leads you deserve

Book Discovery Call