HULU Advertising Is Available
We all remember buying advertising on local cable and national networks in the past. It was expensive, slow and with a long time commitment. Although, with any broadcast campaign, giving the campaign enough time to get any type of reach, is essential. That being said, get started with as low as $500/month on national channels in your geography with the New Hulu TV Advertising program.
Hulu, one of the popular streaming services is now allowing small businesses across the country to access the Hulu advertising platform, while it is still in beta. At ADSQUIRE we are excited to be apart of this BETA program and are ready to run ads for your law firm today. Broadcast TV ads and still apart of any well-rounded marketing plan for firms spending over $250,000/year on marketing. As technology has progressed and Smart TVs have allowed Over-the-top television (OTT), subscription based, streaming TV services to greater permeate the publics watch time across the country, ad tech is trying to play catch-up.
What channels can you advertise on? See chart below
Goals for TV Advertising Campaigns
Settings the right goals for the correct corresponding advertising campaigns is essential. When it comes to TV, it might be easy to say, “we did not receive any direct leads from this campaign when in reality, it should be the additional touchpoint, which helps a possible client choose your firm over another versus attributing a specific cases, to TV ad campaigns.
1. Getting your brand and messaging out to the community.
2. Build brand recognition, with a positive attribution (essential focus of the content and messaging).
The best results come from a well rounded marketing campaign that work in unison with other types of marketing campaigns to, first, be heard, show up, get found.
TV Advertising is one of the best ways to be heard! With the new Hulu Ads Platform, it has never been easier to get your video to be seen in front of thousands of people, at a fraction of the price, of what traditional TV broadcast advertising would cost.
Advertising on TV is not the end-all-be-all. This should be apart of a larger campaign strategy to work in unison.
What are the parts of the total plan?
1. A Website, indexed and ranked by Google and other search engines.
2. A Free Google Business Profile (GBP)
3. A Google Local Service Ads (LSA)
3. Google Pay-per-click (PPC) Search Ads
4. Re-marketing campaigns on Google and Social media (if applicable in your practice area and active on the various social platforms)
5. Local Community Organizations, which allow for the building of local trust, both online (backlinks) and offline.
Make TV advertising apart of your full marketing campaign today. Call and speak to one of our ad engineers to get started.
What is required to start?
1 x 15sec advertisement, which meets the required ad inventory standards More info on Hulu here
(267) 777-8004
CALL US 24/7
&